
Streamlining innovation from Idea to Market
I structure complexity, align stakeholders, and turn customer-driven vision into plans that bring the right innovations to market.
Improving Innovation Outcomes
Innovation outcomes improve with focus on customer value and business results, effective innovation structure and team collaboration.
Customer Value
Innovation starts with deeply understanding what customers need. Are your innovation teams truly customer focused?
Business Results
Innovation should deliver measurable business results. Do your innovation teams understand and act on business outcomes and constraints?
Structure
Innovation is iterative and can feel chaotic. Do you have enough insights into and control over your innovation process?
Team Collaboration
Innovation is done by cross-functional teams. Are your teams effectively working together?
Envision
Vision
The system level change around you that creates opportunity for innovation.
Mission
Your company's role in realising the vision.
Ambition
The measurable impact you want to make in the coming 5 years.
Explore
Market Problem
Identifying pain-points that need to be solved.
Problem Solution Fit
Validating that your solution direction is preferred by customers, if you build it, they will buy it and use it.
Exploit
Product Market Fit
Validating that the solution you are building is desired, purchased and used by customers.
This includes the technical solution and the delivery processes to get it into the hands of customers.
Learn
Learning loops
Innovation is build on hypothesis, so you continuously validate by collecting market feedback across vision, mission, ambition, market problems, problem solution fit and product market fit.
Portfolio Management
Investment choices and priorities across your innovation portfolio to maximise business outcomes.
Ways to work together.
Interim Innovation Leader
Full-time
Lead innovation programs. Ideal when new innovation teams and programs need to be setup, or refreshed.
Fractional Innovation Leader
2-3 days per week
Support innovation leaders as sparring partner to improve innovation culture, structure or skills.
Innovation Sprints
Targeted projects (2–6 weeks)
Tackle high-impact priorities with speed and clarity. Ideal for quickly starting or pivoting innovation programs.
“Jasper leads with a pragmatic, facilitative style that empowered our team with clarity and momentum.”
Niek Rijnveld
CEO Optics 11 Life
"Jasper brings structure and clarity, helping R&D and commercial teams move forward with focus and alignment."
Gerrit Sitters
GM Cell Avidity &
Co-Founder LUMICKS
"Jasper combines a unique blend of strategic insight, innovative spirit and customer focus to create winning sales strategies."
Stuart Shand
CCO IBEX AI
“Jasper bridges R&D and commercial teams with clarity and customer focus. He makes complexity actionable.”
Dirk Jan Swagerman
Sr. Director R&D, Philips Digital Pathology
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